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2110-23908 -Front4 -2.5”x4”Oval

2110-23908_SARRC_RetailersPkg_2_5x4_FINAL.indd 4

2016-01-26 11:23AM

StopbyBOOTH

105,

HallD foryour freeAirFreshener.Recyclingneversmelledsogood.

Rememberwhileyou’reupthere,

I’mdownhere.

Mybackyard isalsomysmörgåsbord.That’s

why I’m imploringyounottostash,dumporburn

anyautomotivewaste.Youhavethebestrecycling

facilitiesthissideofthewheatfield,souse ‘em,eh.

Whenyourecycleusedoil,filtersand

antifreeze,theircontainersandDEFcontainers,you

keeptonnesofautomotivewasteoutofyourwater,

yourairandmysupper.

So Ithankyou.Everyone inmyfoodchain

thanksyou,asdoesMotherNature.

usedoilrecyclingsk.com

RuralCouncillorAd | 8.5” x 11” |AirFresheners |FINAL

2110-25158_SARRC_RuralCouncillor_AirFresheners_8_5x11_FINAL.indd 1

2017-02-09 1:43PM

Summer 2016

Dear Retailer:

You play an important part inSaskatchewan’s

successful used oil and antifreeze materials

recycling program.You are the front line that

sells new lubricating and antifreeze products.

But once your customer leaves, this is where our

recycling program takes over.

TheSaskatchewan Association for Resource

RecoveryCorp. (SARRC), incorporated February

12, 1996, manages the program that recovers,

recycles and reuses used oil & antifreeze, filters

& used plastic oil/antifreeze/DEF containers. All

these are potentially hazardous materials if not

disposed of properly.

One litre of used oil can contaminate, beyond

repair,One Million litres ofWater.

Saskatchewan has 205 year-round collection

points including 35 purpose-built EcoCentres in

major communities. Ideal for small generators

to drop off any used materials. For larger

generators, there are collectors registered to

pick-up at businesses and farms.

The printed handouts are yours to make

available to your customers to remind them to

keep recycling used oil and antifreeze materials.

If you need more, let us know.

For the collection point nearest you, visit our

website:

www.usedoilrecyclingsk.com

Or call toll free 1-877-645-7275

(InSaskatchewan only)

Mother NatureThanksYou.

PhilWrubleski

Executive Director

SARRC Handout Letter | Letter | 3.5” x 8” | FINAL

REV_2110-24404_SARRC_LetterSummer2016_3_5x8_FINAL.indd 1

2016-05-17 10:25 AM

113Members

2003

2004

BearingPointStudy–our

“made-in-Canada industry-led

stewardshipprogram” isa (global)

leader inprogramdesign,collection

andcompensation scheme”

Saskatchewan

celebrates100years

asaProvince

inCanada

ANTIFREEZE

79%

84%

23%

UsedOilRecovery

UsedOilFilters

UsedOilContainers

NUOMAC founded inSeptember

NationalUsedOilMaterial

AdvisoryCouncil

2015

Threemoreanimal spokespersons

areadded to the “MotherNature

ThanksYou”advertisingcampaign.

2005

2015Results

trendupwards

127million litresusedoil recycled

14millionusedoilfilters recovered

1.5millionkgsofplasticoilcontainers recycled

SOGHU

Quebecprogram

launches

2.0

1.6

1.2

0.8

0.4

0.0

million litres

Pre-Program Recycled

2014

Recycled

2015

Plan

2016

Available

Recycled

Re-used

CONTAINERS

1.2

1.0

0.8

0.6

0.4

0.2

0.0

million kilograms

Pre-Program Re-used

Recycled

2014

Re-used

Recycled

2015

Re-used

Recycled

Plan

2016

Available

FILTERS

2.5

2.0

1.5

1.0

0.5

0.0

millions

Pre-Program Recycled

2014

Recycled

2015

Plan

2016

Available

OIL

30

25

20

15

10

5

0

million litres

Pre-Program Recycled

2014

Recycled

2015

Plan

2016

Available

6

SARRC 2015ANNUALREPORT

2110-23982_SARRC_2015AnnualReport_11x9_FINAL.indd 6

2016-03-31 10:37AM

Chairman and Executive Director 20

th

AnniversaryMessage

On the twentiethanniversaryof theSaskatchewanUsedOil,Filter,

AntifreezeandContainerRecyclingProgramwearehonored topresent

SARRC’s20thAnnualReport.Theearly forward lookingdaysof the

developmentand implementationofusedoilmaterial recycling in

SaskatchewanandwesternCanadabuiltastrong foundation forSARRC’s

current resultsand futureprogramchallenges.

During thefirst tenyears, in the late80'sandearly90's,marketersand

retailersofpetroleumproducts inwesternCanadagrabbed the torch

fromgovernmentsandenvironmentalgroupspressing foractionon the

managementofusedoilmaterials. InanticipationofSARRChosting

Canada’ssixotherUsedOilManagementAssociations (UOMAs)at the

NationalUsedOilMaterialandAntifreezeAdvisoryCouncil (NUOMAAC)

StrategicPlanningSession inSaskatoon inAugust2015,SARRCproduced

avideoandbooklet“How theWestandEastWereOne”.

Visitwww.usedoilrecyclingsk.com

tohearandseeand readabout the

excellentstoryofCanada’suniqueandsuccessful industry-ledstewardship

program that facilitates the recovery, recyclingand reuseofusedoiland

antifreezematerials.

The20

th

AnniversaryAnnualReportalsohighlights

themanyachievementsof the last20years.

Saskatchewan residentsandbusinessessince1997

have recycledand reused220,541 litresofused

antifreeze,5.27millionkilogramsofoil/antifreeze/

DEFcontainers,33.96millionoilfiltersand

306.48million litresofusedoil. In2015,duringa

verydifficultyearwithusedoilmaterialandantifreezecommoditypricesat

someof lowest levels foryears, theprivatesector recycling industry

responded to increasedReturn Incentives fromSARRCand recycled record

amountsofusedoil,filters,antifreezeandcontainers.

Theamountofusedoilavailable forcollection in2015was27.64million

litres.With19.05million litresofusedoil recycled,usedoil recycling in2015

increased3%over2014.Thecollection rate increased from67% in2014 to

69% in2015.

Oilfilter recycling in2015wasonparwith2014with2.09millionfilters

recycled.However, theamountofoilfilterssoldandavailable for recycling

in2015 increased to2.67million from2.50million in2014, resulting in the

filter recycling ratedecreasing from84% in2014 to78% in2015.

Antifreezewasadded to theSARRCprogramApril1,2014with168,724

litresofusedantifreezecollected in the last threequartersof2014. In2015

220,541 litresofusedantifreezewerecollected, resulting ina recycling rate

of9% in2015.

The totalweightofusedoil,antifreezeandDEFcontainerssolddecreased

2% from1.09millionkilograms in2014 to1.07millionkilograms in2015.

Container recycling increased from0.44millionkilograms in2014 to

0.46millionkilograms in2015,up5% from2014, resulting inan increase in

thecontainer recycling rate from41% in2014 to43% in2015. Inprevious

yearsSARRCcommissionedPulseResearchLtd. toconductanextensive

plasticoilcontainerstudy,finding thatSaskatchewan farmersannually

re-useabout80%of their20-litreoilpails, resulting ina24%province-wide

container re-use rate.Withannual recycling rates forusedoil/antifreeze/

DEFcontainersat43%, theannual re-use/recycling ratewas67% in2015.

For farmersandsmallbusinessoperatorsandDo-it-Yourselfers (DIYs)who

change theirownoilandantifreezeandwish tosafelydisposeof theirused

oil,oil&diesel fuelfilters,antifreezeandoil/antifreeze/DEFcontainers,

SARRCsupportsaprovince-widenetworkofUsedOil,Filter,Antifreezeand

ContainerEcoCentres.Followingsubstantialoperating fund increases in

2014 tonon-profits,municipalitiesand independentbusinesseswhoown

andoperateEcoCentres, in2015SARRC introducedaCapital Improvement

Project toclean,updateand re-image the thirty-fiveEcoCentres.

Weareconfident thatour201Members,SARRCBoardandstaff,private

sectorcollectorsandprocessors,municipal,non-profitandprivate

EcoCentrepartners,environmentalgroupsandallSaskatchewanianswill

continue toMakeEveryDropCount.AndMotherNatureThanksYou!

RodRosenfelt

PhilWrubleski

Chairman

ExecutiveDirector

138Members

2007

Saskatchewan

RoughridersWin

GreyCup

2008

150Members

2006

RECESSION

HITSHARD

2009

OilPricesDrop

•EHConcontainers increases

to$0.10per litre

•ContainerRI increased34%

•Container re-use/recycle rate

equalsanewhighof61%

2015Board

NormNordgulen

StephanieWalton

S.BrianAhearn

TiffanyPaulsen

PhilWrubleski

MeganCurrie

JerryCoben

BertWeichel

RodRosenfelt

Premier

BradWall

2007-Present

SARRC 2015ANNUALREPORT

7

2110-23982_SARRC_2015AnnualReport_11x9_FINAL.indd 7

2016-03-31 10:37AM

2015 ANNUAL REPORT

TWENTY YEARS OF STEWARDSHIP

2110-23982_SARRC_2015AnnualReport_11x9_FINAL.indd 1

2016-03-31 10:37AM

Outside cover - UV Ultra - 22”x9” - folds to 11”x9”

OBC

OFC

2110-23982_SARRC_2015AnnualReport_22x9_COVER_FINAL.indd 1

2016-03-30 2:36PM

Whenyourecycleusedoil,filtersand

antifreezeyoukeepourwater,mywatersafe.

Usedantifreezeistoxic.Dumpingitandused

oilcandamageearthandwater,hometonearly70

differentfishspeciesinSaskatchewan.

Andwhenyourecycletheircontainers,plusDEF

containers,youkeeptonnesofunwantedwasteout

ofourbackyardsandlandfills.

SoIthankyou.Mywifeandtwothousand

kidsthankyou,asdoesMotherNature.

usedoilrecyclingsk.com

SaskatchewanAssociation for Resource RecoveryCorp.

Urban Voice Ad | 8.25” x 10.75” | Fish | FINAL

2110-25158_SARRC_UrbanVoiceAds_Fish_8_25x10_75_FINAL.indd 1

2017-02-15 11:48AM

Mybackyard isalsomysmörgåsbord.That’s

why I’m imploringyounottostash,dumporburn

anyautomotivewaste.Youhavethebestrecycling

facilitiesthissideofthewheatfield,souse ‘em,eh.

Whenyourecycleusedoil,filtersandantifreeze,

theircontainersandDEFcontainers,youkeep

tonnesofautomotivewasteoutofyourwater,your

airandmysupper.

So Ithankyou.Everyone inmyfoodchain

thanksyou,asdoesMotherNature.

usedoilrecyclingsk.com

SaskatchewanAssociation forResourceRecoveryCorp.

UrbanVoiceAd | 8.25” x 10.75” |Badger |FINAL

2110-25158_SARRC_UrbanVoiceAds_Badger_8_25x10_75_FINAL.indd 1

2017-02-15 11:35AM

This ismyairspace. I saluteyou for recycling

usedoilandantifreezematerialsandnot just

burning them.

Cremating thoseusedplasticcontainers

putsdangerous toxins intomyair.Justonefly

throughcanconfineme tobarracks fordays...

even life.

Whenyou recycleusedoil,filtersand

anti-freeze, theircontainersandDEFcontainers,

youkeep tonnesofautomotivewasteoutof

yourwater,your landandmyair.

So I

thankyou.My

squadron thanks

youasdoesmyCommander-in-chief,

MotherNature.

usedoilrecyclingsk.com

SaskatchewanAssociation forResourceRecoveryCorp.

RuralCouncilorAd | 8.5” x 11” |Owl |FINAL

2110-25158_SARRC_RuralCouncilor_Owl_8_5x11_FINAL.indd 1

2017-01-30 3:06PM

usedoilrecyclingsk.com

SaskatchewanAssociation forResourceRecoveryCorp.

KeepourBack-Fortyclean.Whenyourecycle

usedoil,filtersandantifreezeyoukeepourwater,

mywatersafe.

Usedantifreeze istoxic.Dumping itorused

oilcandamageearthandwater,hurting livestock,

humansandtheirpets.

Andwhenyourecycletheircontainers,plus

DEFcontainers,youkeeptonnesofunwantedwaste

outofourBack-Fortyand landfills.

So Ithankyou,Bessieandthewholeherd

thankyou,asdoesMotherNature.

RuralCouncillorAd | 8.5” x11” |Horse |FINAL

2110-25158_SARRC_RuralCouncillor_Horse_8_5x11_FINAL.indd 1

2017-02-15 12:57PM

This ismypieceofheaven.Whenyou recycle

usedoil,filtersandantifreezeyoukeepmy

water,ourwater, safe.Andwhileusedantifreeze

is toxic,didyouknow thatdumping itandused

oilcandamageearthandwater?

Andplease,don’tburn thoseusedplastic

containers.Burningputs toxins intomyair.

Makesflyingnear impossible. It’s justplain foul.

Whenyou recycleusedoil,filtersand

antifreeze, theircontainersandDEFcontainers,

youkeep tonnesofautomotivewasteoutofour

water,ourairandyour landfills.

So I thankyou.Mywifeand thewhole

flock thanksyou,asdoesMotherNature.

usedoilrecyclingsk.com

SaskatchewanAssociation forResourceRecoveryCorp.

RuralCouncillorAd | 8.5” x 11” |Duck |FINAL

2110-25158_SARRC_RuralCouncillor_Duck_8_5x11_FINAL.indd 1

2017-02-15 12:52PM

ProtectmyDamwater.Whenyou recycle

usedoil,filtersandantifreezeyoukeepour

water,mywater safe.

Usedantifreeze is toxic.Dumping itand

usedoilcandamageearthandwater,hurting

wildlife thatcall ithome.

Andwhenyou recycle theircontainers,plus

DEFcontainers,youkeep tonnesofunwanted

wasteoutofourbackyardsand landfills.

So I thankyou.ThewholeDamPond thanks

you,asdoesMotherNature.

usedoilrecyclingsk.com

SaskatchewanAssociation forResourceRecoveryCorp.

RuralCouncillorAd | 8.5” x 11” |Beaver |FINAL

2110-25158_SARRC_RuralCouncillor_Beaver_85x11_FINAL.indd 1

2017-02-15 12:01PM

Recycling

automotive

fluids helpsme

drink like a fish.

usedoilrecyclingsk.com

usedoilsk

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

SARRC Handouts | Fish Front | 3.5” x 8” | FINAL

2110-25122_SARRC_DuckFish_3_5x8_FINAL.indd 1

2017-01-09 4:52PM

Wateraccounts foraboutone-eighthor80,000

squarekilometresofSaskatchewan’s totalsurface.

Over50,000 fish-bearingbodiesofwaterarehome

tonearly70different fishspecies,58native to

Saskatchewan.Wecanboastofsomeof thebest

fishing in theworld.

Butdumpingusedoilorantifreezematerialscan

damageearthandwater.

All thesematerialscanbe recycledand reused.

So let’s turnused intouseful!

It’seasy.

Saskatchewanhasnearly200collectionpointsand

34EcoCentres inmajorcommunities.

Alsoserving theprovinceare registeredcollectors

pickingup largevolumesofusedoilandantifreeze

materialsatyour farmorbusiness.

Foryournearestcollectionpointor registered

collector,visit:

www.usedoilrecyclingsk.com

Orcall toll free1-877-645-7275

(InSaskatchewanonly).

Printed on 100% recycledpaper.

SARRC Handouts | Fish Back | 3.5” x 8” | FINAL

Mother Nature

has been kind to

Saskatchewan!

Mother Nature ThanksYou!

Yournearestcollectionpoint is:

1 025122_SARRC_DuckFish_3_5x8_FINAL.indd 2

2017-01-09 4:52PM

Mywhole flock

thanks you.

usedoilrecyclingsk.com

usedoilsk

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

Don’t burn containers.

Recycle used oil

and antifreezematerials.

SARRC Handouts | Duck Front | 3.5” x 8” | FINAL

2110-25122_SARRC_DuckFish_3_5x8_FINAL.indd 3

2017-01-09 4:52PM

usedoilrecyclingsk.com

Protectmy

damwater.

Recycle used oil

and antifreezematerials.

usedoilsk

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

SARRC Handouts | Beaver Front | 3.5” x 8” | FINAL

2110-25122_SARRC_BeaverBadger_3_5x8_FINAL.indd 1

2017-01-09 4:51PM

usedoilrecyclingsk.com

Keepmy dinner

table clean.

Your field is my sm�rgåsbord.

Recycle used oil and

antifreezematerials.

usedoilsk

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

SARRC Handouts | Badger Front | 3.5” x 8

2110-25122_SARRC_BeaverBadger_3_5x8_FINAL.indd 3

2017-01-09 4:51PM

usedoilrecyclingsk.com

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

Keep our

Back-Forty clean.

Recycle used oil

and antifreezematerials.

usedoilsk

SARRC Handouts | Horse Front | 3.5” x 8

2110-25122_SARRC_HorseOwl_3_5x8_FINAL.indd 1

2017-01-09 4:54PM

usedoilrecyclingsk.com

SARRC

SaskatchewanAssociation forResourceRecoveryCorp.

Protectmy

air space.

Don’t burn containers.

Recycle used oil

and antifreezematerials.

usedoilsk

SARRC Handouts | Owl Front | 3.5” x 8” | FINAL

2110-25122_SARRC_HorseOwl_3_5x8_FINAL.indd 3

2017-01-09 4:54PM

RECYCLING SAVES OUR

LAND, AIR &WATER.

MOTHER NATURETHANKSYOU.

SaskatchewanAssociation forResourceRecoveryCorp.

usedoilrecyclingsk.com

1110-24257_SDWF_BoxSticker_5x5_FINAL.indd 1

2016-03-29 5:20PM

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2110-24258 -SARRCSDWFStickers 6.25”x 9.375” each kiss cut sticker is 3”x3” - sheet tobeperfed.

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2110-24258 -SARRCSDWFStickers 6.25”x 9.375” each kisscut sticker is 3”x3” - sheet tobeperfed.

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2016-03-31 12:23PM

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2110-24258 -SARRCSDWFStickers 6.25”x 9.375”each kiss cut sticker is 3”x3” - sheet tobeperfed.

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2016-03-31 12:23PM

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PRINT ADVERTISING.

The six animal print ads

appeared throughout the year in such publications as

Rural Councillor, Urban Voice and other magazines.

RADIO ADVERTISING.

The badger’s 60 & 30 second

radio commercials plus those

of the other five animals were

aired on 19 stations across

Saskatchewan in 2016

PRINTED HANDOUTS.

Eye-catching and informative, these printed handouts have

been made available to 1,800 retailers as well as SARRC’s

summer Ambassadors to keep everyone informed.

SAFE DRINKING WATER STICKERS.

The animal stickers are

for the nearly 8,000 students benefiting from the 86 classroom

water testing kits purchased by the Safe Drinking Water

Foundation thanks to SARRC’s support in 2015 & 2016.

AIR FRESHENERS.

Recycling never smelled

so good. The animal illustrated air fresheners

attracted attention at trade shows and community

events visited by our summer Ambassadors.

DIGITAL “PAY PER CLICK.”

Advertising is

growing and effective. From April to early August

2016, SARRC’s digital campaign generated 13,351

clicks to the website and over 7 million impressions.

ANNUAL REPORT.

SARRC’s 2015 Annual Report

celebrated twenty years of stewardship. The report

highlights the history of the program’s development

and is available on SARRC’s website.

RETAILER LETTER

Nearly 1800 retailers of

lubricating and anti-freeze

materials in Saskatchewan

received this special note

from SARRC Executive

Director, Phil Wrubleski,

along with a package

containing printed handouts

featuring the six animals.

ECOCENTRES.

The 34 purpose-built

EcoCentres received a face-lift that

included animal decals on the doors

and new signage.

HOW THE WEST & EAST WERE ONE.

This special video and booklet highlight

the history of the development of the used

oil and antifreeze materials program

model currently in use in seven Canadian

provinces. View the video on-line at

www.usedoilrecycling.com

.

MASCOTS.

Popular at

community events

and trade shows,

mascots Mr. Oil

Drop and Auntie

Freeze bring the

recycling message

to the people of

Saskatchewan

each summer.

WHAT HAPPENS TO THE

USED OIL AND ANTIFREEZE

MATERIALS COLLECTED?.

Re-refining used oil completely

restores the original lubricating

properties of the oil and takes about

one-third of the energy of refining

crude oil to lubricant quality.

Used filters are crushed and the

residual used oil is captured.

The crushed steel filters are then

processed at steel recycling mills

and turned into other metal products

such as construction rebar, angle

iron and pipe.

Used antifreeze is recycled into new

antifreeze. It’s cost effective, saves

resources and protects our quality

of life and environment.

Used plastic containers end up as

clean pelletized feedstock for new

containers, or oily plastic flake for

guardrails, fence posts, landscape

ties, pipe and parking curbs, as well

as for plastic durable goods such as

patio furniture and flower pots.

In Saskatchewan there are currently

192 year-round collection points

including 34 purpose-built

EcoCentres where individuals and

businesses can drop off used oil and

anti-freeze materials. For larger

volumes, there is a network of

collectors/processors who will pick-up

on site. For locations and details visit

www.usedoilrecyclingsk.com

.

SARRC AMBASSADORS.

Saskatchewan has a large

geographical footprint. To

communicate the importance of

recycling used oil and antifreeze

materials is challenging. Traditional

and new digital media are used to

reach as many people as possible.

As well, each summer, SARRC, in

cooperation with six other provincial

stewardship programs and under

the banner, Recycle Saskatchewan,

sends out teams of Ambassadors to

visit communities and participate in

various events. Tagging along

are mascots, Mr. Oil Drop and

Auntie Freeze.

Each summer, on behalf of SARRC,

the Ambassadors visit one-third of

the collection point communities as

well as one-third of the nearly

1,800 retailers of lubricating

and antifreeze materials.

It’s the best summer job for university

students and a great way for telling

Saskatchewanians that Mother Nature

Thanks You for recycling used oil and

anti-freeze materials.

Sound Effects:

Echoing as inside a cave. Small radio in the background,

playing some soft western music.

Male Voice:

(A bit gruff and a little redneck but hospitable)

Turn the corner on the last dirt road and 2 klicks past the wheat field as the crow

flies, it’s here you’ll find me.The best Badger den in this part of Saskatchewan.

And I’m here to say thanks.

I’ve spotted

youse guys

recycling used oil and antifreeze.

Not throwing it all away in your back-forty. Because my backyard is also my

smörgåsbord.

I may be a messy eater

but I like a clean dinner table.

Sound Effects:

Coyote howls in the background

Sounds like a party next door.

Like I was say’n, please continue to recycle used oil, filters and antifreeze, plus their

containers and DEF containers.

Burrow online to

usedoilrecyclingsk.com

– that’s

usedoilrecyclingsk.com

to find

out how you can recycle

even more

automotive waste.

I thank you. My food chain thanks you and so does Mother Nature, eh.